With his co-founder Andrea Kihlstedt, Brian founded Asking Matters, a consulting firm that trains people how to ask for money and motivates them to do well. He developed major donor campaigns, conducts feasibility studies, creates training programs, and coaches top-level staff to take their fundraising to the next level. He’s done it all from telethons, to university fundraising, to being an Executive Director.īrian is a sought after trainer, coach, and consultant, both in the US and abroad. But why? Why do so many people find it terrifying to ask for money, even for organizations they care deeply about? My guest today has developed something I think is smart and innovative that really helps folks overcome this anxiety.īrian Saber has spent his entire career asking for money for nonprofits.
Asking for money can be hard for many people.